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Octopus Energy sets target for ‘Zero Bills’ homes by 2030

A temporary Zero Bills home at the Labour Party Conference in Liverpool. Image: Octopus Energy.
Crystal Battery Storage

In a strategic initiative poised to "transform the housing market," Octopus Energy has announced plans to collaborate with construction firms to deliver 100,000 'Zero Bills' homes by 2030.


Launched in 2022, the Zero Bills smart tariff allows Octopus customers equipped with low-carbon technologies—optimized through Octopus's innovations—to enjoy zero energy costs. These homes incorporate heat pumps, batteries, and solar panels, ensuring that they generate more energy than they consume. Octopus guarantees that residents will incur no energy bills for a minimum of five years.


Vistry Group, identified as the UK’s largest housebuilder, is spearheading the pilot program for Zero Bills homes across multiple developments. Additionally, Octopus has established partnerships with over 50 other construction companies.


National builder Bellway has committed to a significant development of 130 homes in Bedfordshire, which is set to become the UK’s largest Zero Bills project to date. Local enterprises such as Verto and GS8 are also pledging that all their future constructions will be Zero Bills compliant.


The Zero Bills concept extends beyond ownership; homes will be available for rent and shared ownership through collaborations with housing associations such as Platform, Clarion, and SNG, as well as private rental companies Citra and Packaged Living.


Furthermore, Octopus intends to retrofit existing homes to qualify for the Zero Bills tariff, suggesting that approximately 500,000 UK properties built since 2013 could be upgraded.


The Future Homes Standard


Octopus’s announcement coincides with its plans to showcase a Zero Bills home at the Labour Party Conference in Liverpool, where the prototype was constructed in just three days.


The Labour Party’s manifesto, presented prior to the election, emphasizes a commitment to new home construction, pledging to streamline the planning process—a measure that is expected to benefit the solar industry significantly—thus expediting housing development.


With the anticipated Future Homes Standard mandating that all newly constructed properties in the UK incorporate low-carbon technologies, and Energy Secretary Ed Miliband promising to initiate a 'rooftop solar revolution,' Octopus illustrates how the transition to cleaner energy can effectively reduce household expenses—a key element of Labour’s platform.


In the long term, the nation’s shift to renewable energy sources is projected to lower costs; however, without substantial reforms, the government may struggle to fulfill its energy commitments.


A consortium of battery storage developers has proposed potential strategies to decrease energy costs in a letter addressed to the forthcoming publicly-owned National Electricity System Operator, indicating that energy storage technology is frequently overlooked in favor of more expensive alternatives which is a puzzling fact.

We look forward to the emergence of a solution that can truly consider the issue from the perspective of the homeowner.



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